Google reviews · field kit

Wild Roofing LLC. Protection from the Wild Cat 5.

Ask every finished job for an honest Google review: once in person, once by text, one reminder. Log each ask here so nobody gets skipped or asked twice.

–Follow-ups due
–Asked, last 30 days
–Reviewed, last 30 days
–Review rate, all time

Send the ask

Same day as the final walkthrough

Open in Messages

Log ask saves the ask on this phone; it doesn’t send anything. Send the message first, then tap Log ask. If Open in Messages does nothing, use Copy.

Follow-ups

Reminder on day 4, close out on day 10

    Nothing due. Customers show up here 4 days after you log the ask, with the reminder ready to send.

    The review link

    Customers only

    Opens the “write a review” box on Wild Roofing’s Google listing. Same link the website uses.

    Test the link
    Put it on
    • Walkthrough leave-behind card
    • Final invoice and paid receipt
    • Warranty and closeout packet
    • Thank-you note after the job
    Keep it off
    • Yard signs
    • Truck graphics
    • Door hangers and flyers
    • Ads and social posts

    Public placements invite reviews from people who never hired you, which Google treats as fake engagement.

    Review log

    Saved on this phone only

    Every ask you log lands here with its status. Send the first text, then tap Log ask.

    The routine

    Same five steps on every job

    1. Day 0 · walkthrough

      Hand the card

      Give the review card with the closeout paperwork and say the line. Then move on. Don’t wait while they write.

    2. Day 0 · evening

      Send the text

      Text the link, or email it if they don’t text. Log it here so the reminder lands on time.

    3. Day 4

      One reminder

      No review yet? Send the reminder once and mark it reminded.

    4. Day 10

      Close it out

      Still nothing? Mark it closed. Never ask a third time.

    5. Review posts

      Reply on Google

      Mark it reviewed and reply within 2 business days, good or bad.

    Who does what: the crew lead hands the card and says the line at the walkthrough. Whoever closes out the job sends the text, logs it, sends the reminder and answers reviews.

    Scripts

    Word for word

    Neutral on purpose. Never ask for five stars and never suggest what to write.

    At the walkthrough

    Say it
    Thanks again for having us out. We’re a family-owned company, and most of our work comes from neighbors and referrals. This card has a link to our Google page. If you get a minute this week, we’d really appreciate an honest review.

    Hand the card, then move on to the paperwork.

    First text

    Day 0
    
            

    The Send panel fills this in for you.

    Reminder

    Day 4, once
    
            

    Works by text or as a reply to the first email.

    Closeout email

    Day 0, no cell
    
            
          

    Invoice or receipt

    Print line
    How did we do? Scan the code to share your honest review on Google.

    Print the QR code right next to it.

    Replies

    Answer every review

    Reply from the Google account that manages the Wild Roofing profile, within 2 business days. Change a line each time so replies don’t read as copy-paste.

    5 stars

    Option A
    Thank you, [Name]! It was a pleasure working on your home. If you ever need anything for your roof, we’re a phone call away at (941) 900-4490. – [Your name], Wild Roofing

    5 stars

    Option B
    We appreciate you taking the time, [Name]. Thanks for trusting our crew with your roof. We hope it serves you well for years to come. – [Your name], Wild Roofing

    3 or 4 stars

    Mixed
    Thank you for the honest feedback, [Name]. We’re glad the roof turned out well, and we hear you on [the point they raised]. We’re working on it. If there’s anything we can do, please call me directly at (941) 900-4490. – [Your name], Wild Roofing

    1 or 2 stars

    Take it offline
    [Name], I’m sorry this didn’t meet your expectations. We take it seriously and want to understand what happened. Please call me directly at (941) 900-4490 so we can talk it through. – [Your name], Wild Roofing

    Fix the problem because it needs fixing. Never tie a fix, refund or discount to changing the review.

    Not a customer you can find

    Unknown reviewer
    Thank you for the feedback. We can’t find a project under this name in our records. Please call us at (941) 900-4490 so we can look into it. – Wild Roofing

    If it breaks Google’s rules (spam, a competitor, never a customer), flag it from the Business Profile instead of arguing.

    Never in a reply

    Privacy
    Job addresses, prices, insurance claim details, or anything the customer didn’t mention first. No arguing facts in public.
    Rules

    What keeps the reviews safe

    Breaking these can get reviews deleted or the listing suspended, and some carry FTC penalties.

    Do

    • Ask every customer after every finished job. Asking everyone is what keeps it fair.Google
    • Use neutral words: “honest review,” “share your experience.”
    • Keep it to one ask in person, one text or email, one reminder.
    • Reply to every review, good or bad.

    Don’t

    • Offer anything for a review: discounts, gift cards, raffles, free service.Google · FTC
    • Ask only the customers who seemed happy, or check how they feel before sending the link.Google
    • Ask for five stars, or tell customers what to write or which crew member to name.Google
    • Let employees, family, or friends of the company post reviews.Google · FTC
    • Set review quotas or per-review bonuses for the crew.Google
    • Pressure anyone, or stand there while they write.Google
    • Offer anything to change or remove a negative review.Google
    Sources · checked Oct 12, 2026

    Rules change. Recheck once a year. This is a working summary, not legal advice.